Official Blog of the Fashion Merchandising and Design Society at Virginia Tech
An icon. A trailblazer. A star. A natural- born creative. A master of all that he accomplished. Virgil Abloh was one of the most influential fashion architects of our time who paved the way for young designers with new visions and idiosyncratic talents similar to his. He was more than a leader in fashion. Abloh [...]
In a time where it feels like the news and media are constantly discussing the Coronavirus, it is hard to find positive light when the world seems to be falling apart. But in a time of distress and uncertainty, many companies are doing their best to bring light to the world, even if it's not [...]
People continuously ask me where my clothes are from; and my answer? Altar'd State, always. But, a few years from now when people ask where my wedding dress is from, my answer will probably be the same: Altar'd State. That's right. Altar'd State announced last week that the company will be expanding by launching their [...]
Launched in 2008, the Coach Foundation was established as Coach's philanthropic initiative, focused on supporting women's health, disaster relief, cultural programs, and child education through high-impact, nonprofit organizations. Since their launch, the Coach Foundation has donated over $50 million to nonprofit partners all over the world. The Coach Foundation also works as a supporter of [...]
Aerie continuously promotes self-love and body positivity throughout their marketing campaigns and their stores. Serving as one of the main competitors to Victoria's Secret, the brand has had to make big strides to stand out against the powerhouse of lingerie. They use the faces of admirable and strong women as role models for customers, use [...]
Fur: a polarizing topic based around ethics, wealth, and environmental damage. Many of you have intense feelings towards what fur you prefer, but there needs to be awareness about the pros and cons of faux and organic fur. As many of you already know, fur is usually seen in outerwear on things like coats, cloaks, [...]
The designs a celebrity wears to an award show is always the most interesting part of the show. What is he gonna wear? What is she gonna wear? The outfits the celebrities wear to these events place a stamp on their timeline and set off thousands of news reports regarding the latest fashion. The most [...]
With almost six years of body positivity campaigns behind us, Aerie continues to make great strives to be "real" with customers. In 2014, the sub-brand of American Eagle that provides women with comfortable lifestyle and intimate apparel, promised their customers they were going to stop airbrushing models. They also committed to using a variety of [...]
As we all grieve the loss of the creative mind and fashion god, Karl Lagerfeld, we have accepted that the brand has to move on and continue its top trendsetting designs. So after the passing of Karl, one of his partners, Virginie Viard, that worked alongside him and learned from his expertise for nearly 30 [...]
As another decade comes to a close, another decade begins. A decade of change, insecurity, and a feeling of unknown. In a world of instability surrounding us, we can only wonder what the next ten years will bring. Classic Blue. A color of trust, faith, peace, and stability. Pantone describes the color of the year [...]
VT Vogue 